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Mar 29, 2026

College Visits 101: How Parents Can Help Students Make the Most of Campus Tours

A college campus visit is one of the most powerful steps in the college search process. What looks perfect in a brochure or on a website can feel very different in person. Visiting a campus helps students imagine themselves living and learning there — and helps families determine whether a school truly feels like the right “best-fit” college.

Mar 23, 2026

The Smart Start: How to Build Your Student’s Best-Fit College List

The college search process can feel overwhelming, but building a strategic, thoughtful college list is the essential first step in turning that stress into excitement. A strong college list goes beyond big-name schools and focuses on what truly matters: finding a place where your student will thrive academically, socially, and financially.

Feb 28, 2026

What It Means to Be Waitlisted — and Should You Write A Letter of Continued Interest?

College decision season can bring a mix of excitement, relief… and sometimes confusion. One outcome that often raises questions is being placed on a college waitlist, which an increasing number of colleges are doing. If your student received a waitlist decision, don’t panic — this is not a rejection. In fact, many students are admitted from waitlists every year. The key is knowing what it means and how to respond strategically.

Aug 13, 2025

What’s a High School Profile—and Why It Matters for Your Teen’s College Future

Did you know that your teen’s college application is often judged not just on their GPA and test scores, but also within the context of their high school? That context comes from a document called the High School Class Profile—a vital, but often overlooked, part of the admissions process.

Jul 2, 2025

Why Demonstrated Interest Matters in College Admissions

As your student navigates the college admissions process, you've likely heard about grades, test scores, and extracurriculars. But there's another powerful—and often overlooked—factor that can influence admission decisions: demonstrated interest.

May 11, 2025

Help Your Junior Build a Smart College List This Spring

As your child wraps up 11th grade, now is the ideal time to start crafting a thoughtful and strategic college list. A well-balanced list can reduce stress, open more opportunities, and increase your student’s chances of finding the right academic, social, and financial fit.

Mar 13, 2023

Common App Reviews & Advisors

Common App gives the student’s ability to add an “Advisor”, a person who is assisting the student with the applicati...

Jan 16, 2023

4 Action Steps from PSAT Scores

Whether you received your PSAT scores in December or plan to take the PSAT in the future, it’s crucial to understand...

Jan 16, 2023

Will your Teen's AP Score Earn College Credit?

Individual colleges, not the College Board, set the policies on awarding credit for AP exams. Advanced Placement (AP...

Jan 6, 2023

4 Easy Steps to a College List that Fits Your Student and Family

It's important to have personal insights to be able to build a college list to know where to visit with your student ...

Dec 20, 2022

4 Ways to Grab a College’s Attention

Demonstrated Interest is a term that doesn’t always make it into the college selection dialogue, but it should. With...

Oct 3, 2022

Why College Visits Should be Complete by May 1st

Think of the last place you were that felt deserted. Nearly empty stadium? An island accessible by boat? A college ca...
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